Meet the Team
At North AI, we believe that understanding audiences is the cornerstone of impactful content. Our journey began in 2020, when the co-founding team built and scaled a tech platform that connected tens of thousands of premium content creators with global audiences. After growing the platform and successfully selling it to a leading media company in Latin America, we gained invaluable insights into the challenges faced by the media and entertainment industry. .
This experience revealed a critical gap in how content creators, distributors, and investors predict audience engagement and success. Inspired by this, we launched North AI—a next-generation platform combining cutting-edge AI with Neuroscience technology to transform the way video content is tested, analyzed, and developed.
We’ve built North AI alongside 100+ industry partners from major blue-chip organisation through to SME’s, to ensure we buid something businesses truly want. These consultations revealed that all problems could be solved with one simple approach, and that became our mission, to bridge the gap between creators and their audiences. From our humble beginnings to becoming a trusted partner, our goal remains clear: bringing audiences closer to content.
Principles
To revolutionise the way media and entertainment companies professionals understand and connect with their audiences
Pioneering Media Innovation
North AI is proud to be recognized as a pioneer in AI (Neuroscience?and audience analytics,, We have recieved numrous awards including the Innovate UK Future Economy Grant, Innovate UK's GBIP where North AI will represent grant fund program. We've had the honor of representing UK innovation and AI at SXSW in collaboration with BridgeAI ,the Alan Turing Innovation Catalyst R&D grant in partnership with the University of Manchester, as well as backing from 2 of the leading Venture Capital firms in the UK. These collaborations highlight our commitment to driving global innovation and advancing the field of AI and Neuroscience.
Meet the Team
Rishi Kapoor
Formerly at Sony Pictures, Universal, and Warner Bros.; consulted for Disney. Co-founded Paus, acquired by Cindie.com.
Oleh Kurtianyk
AI/ML Engineer and Tech Entrepreneur. Former CTO at Paus. Member of Forbes Tech Council. Studying at UCU Business School.
Lucas Cazelli
Product manager, background in R&D and engineering MBA (USP). Spec. in Computational Simulation. Former CPO at Paus.