For Brands
Stop Guessing If Your Video Will Perform
Stop Wasting Media Budget on Failing Creative
You need to know—before you upload—whether your video will retain viewers or get buried by the algorithm.
North AI predicts your retention curve, shows where viewers drop off, and benchmarks you against
top performers in your niche. In minutes.
85% of video ads fail in 5 seconds. North AI predicts performance before launch using neuroscience + AI. Know what works—before you spend £500K on media.
85% of video ads fail in 5 seconds. North AI predicts performance before launch using neuroscience + AI. Know what works—before you spend £500K on media.



Algorithm favors videos that retain.
Know yours before you upload.
Algorithm favors videos that retain.
Know yours before you upload.



The Algorithm Only Cares
About One Thing: Retention
The Algorithm Only Cares
About One Thing: Retention
Retention Decides Your Reach
Retention Decides Your Reach
• Low retention = algorithm buries your video
• High retention = algorithm pushes it everywhere
You're Producing Faster Than Ever—With Zero Feedback
• Posting 2-3x per week to stay relevant
• Competitors are publishing at the same pace but performing better. What they're doing differently?
You Only See Retention AFTER It's Too Late
• By then, you've already lost the views, subs, and brand deals
• Stuck in a cycle of guessing and hoping
Focus Groups
• £50K+ per study
• Takes 3 weeks
• Self-reported opinions (unreliable)
A/B Testing
• Only works post-launch
• Waste budget testing losers
• No insights on how to fix
Launch Blind
• Wait 4-6 weeks for performance data
• Only see what failed, not why
• Can't optimize before media spend
Focus Groups
• £50K+ per study
• Takes 3 weeks
• Self-reported opinions (unreliable)
A/B Testing
• Only works post-launch
• Waste budget testing losers
• No insights on how to fix
The algorithm rewards retention. Period. Creators who know their retention patterns before uploading will always outperform those who don't. What if you could see exactly where you're losing viewers—and how you compare to the top creators in your niche—before you hit publish?
How it works
Measure Your Retention.
Benchmark Against Top Performers.
Fix Before You Upload.
North AI predicts your retention curve before you publish. See exactly where you're losing viewers, compare your performance to the top creators in your niche, and know what to fix—in minutes, not days.
North AI predicts your retention curve before you publish. See exactly where you're losing viewers, compare your performance to the top creators in your niche, and know what to fix—in minutes, not days.
1 step
2 step
3 step
Upload Your Video
Upload creative or paste YouTube link. Set target demographic (age, location, interests).

1 step
2 step
3 step
Upload Your Video
Upload creative or paste YouTube link.
Set target demographic (age, location, interests).

1 step
2 step
3 step
Upload Your Video
Upload creative or paste YouTube link. Set target demographic (age, location, interests).

Comparison
Retention = Algorithm Reach. Low Retention = Buried.
Retention = Algorithm Reach. Low Retention = Buried.
Retention = Algorithm Reach. Low Retention = Buried.
Without Retention Data:
Produce video fast to stay consistent
Produce video fast to stay consistent
Produce video fast to stay consistent
No time to test—just upload
85% of results driven by creative (Google ABCD)
85% of results driven by creative (Google ABCD)
Retention drops at 0:45
Algorithm suppresses your video
Algorithm suppresses your video
Algorithm suppresses your video
Wasted production, lost momentum
Wasted production, lost momentum
Wasted production, lost momentum
Competitors with better retention get your audience
Competitors with better retention get your audience
Competitors with better retention get your audience
V/S

Produce video fast to stay consistent
Produce video fast to stay consistent
Produce video fast to stay consistent
Test retention in 5 minutes before upload
Test retention in 5 minutes before upload
Test retention in 5 minutes before upload
See you're losing 40% at 0:45—hook is weak
Launch only neuroscience-validated winner
Launch only neuroscience-validated winner
Fix the hook, test again
Result: Avoid £300K waste, optimize from day 1
Upload with 65%+ retention through the hook
Result: Avoid £300K waste, optimize from day 1
Algorithm pushes your video, not theirs
Result: Avoid £300K waste, optimize from day 1
What you get
What Your Clients
See in Reports
Discover features designed to simplify workflows, boost productivity, and
improve team collaboration seamlessly.
Discover features designed to simplify workflows, boost productivity, and improve team collaboration seamlessly.






Engagement Timeline
Engagement Timeline
Second-by-second attention, cognitive load, emotional activation curves. Show clients exactly where their audience engages or drops off.
Second-by-second attention, cognitive load, emotional activation curves. Show clients exactly where their audience engages or drops off.
Eye-Tracking Heat Maps
Eye-Tracking Heat Maps
Visual proof of where viewers look at each frame. "Your logo isn't being seen—here's the data."
Visual proof of where viewers look at each frame. "Your logo isn't being seen—here's the data."
Neuroscience Metrics
Neuroscience Metrics
Attention degree, brain activation, cognitive load (EEG-proxy signals). Scientific validation, not opinions.
Attention degree, brain activation, cognitive load (EEG-proxy signals). Scientific validation, not opinions.
AI Persona Chat
AI Persona Chat
Let clients ask questions: "Why did attention drop at 0:15?" Get answers from simulated audience member.
Let clients ask questions: "Why did attention drop at 0:15?" Get answers from simulated audience member.
Competitive Benchmarks
Competitive Benchmarks
Show how their creative compares to industry benchmarks using same methodology. "Your intro holds attention 2x longer than competitor average."
Show how their creative compares to industry benchmarks using same methodology. "Your intro holds attention 2x longer than competitor average."
Optimization Recommendations
Optimization Recommendations
Data-backed suggestions on what to fix, why, and how. Turn brain data into actionable creative direction.
Data-backed suggestions on what to fix, why, and how. Turn brain data into actionable creative direction.
What you get
What You Get
in Every Report
Discover features designed to simplify workflows, boost productivity, and improve team collaboration seamlessly.




Engagement Timeline
Second-by-second attention, cognitive load, emotional activation curves. Show clients exactly where their audience engages or drops off.
Eye-Tracking Heat Maps
Visual proof of where viewers look at each frame. "Your logo isn't being seen—here's the data."
Neuroscience Metrics
Attention degree, brain activation, cognitive load (EEG-proxy signals). Scientific validation, not opinions.
AI Persona Chat
Let clients ask questions: "Why did attention drop at 0:15?" Get answers from simulated audience member.
Competitive Benchmarks
Show how their creative compares to industry benchmarks using same methodology. "Your intro holds attention 2x longer than competitor average."
Optimization Recommendations
Data-backed suggestions on what to fix, why, and how. Turn brain data into actionable creative direction.
Comparison
How Agencies Use North AI vs Traditional Methods

£1.3M
Government Funding
6 UK Government deep-tech grants (£1.3M funding). <5% approval rate. Rigorous scientific vetting.
Patent-pending
Technology
3+ years R&D. Proprietary brain correlation algorithms. Not facial coding—actual engagement patterns.
Proven Team
Co-founders: Previous exit (Paus.tv → DMD Media). CEO: Ex-Sony, NBC Universal, Warner Bros.
We speak your language.
Trusted by

"North AI showed us exactly where our ad lost attention—before we spent £200K on media. The brain engagement metrics matched our actual performance data."
Name Surname, CMO, MyProtein Pro
£1.3M
Government Funding
6 UK Government deep-tech grants from Innovate UK (<5% approval rate)
Patent-pending
Technology
3+ years neuroscience + AI research. Proprietary brain correlation algorithms.
Proven
Team
Previous exit (Paus.tv → DMD Media). CEO: Ex-Sony, NBC, Warner Bros. Chief Scientist: PhD.

"North AI showed us exactly where our ad lost attention—before we spent £200K on media. The brain engagement metrics matched our actual performance data."
Name Surname, CMO, MyProtein Pro
£1.3M
Government Funding
6 UK Government deep-tech grants from Innovate UK (<5% approval rate)
Patent-pending
Technology
3+ years neuroscience + AI research. Proprietary brain correlation algorithms.
Proven
Team
Previous exit (Paus.tv → DMD Media). CEO: Ex-Sony, NBC, Warner Bros. Chief Scientist: PhD.
Comparison
How Agencies Use North AI
vs Traditional Methods


Comparison
How North AI Compares
How North AI Compares


Pricing & Plans
Flexible Pricing
for Agency Workflows
Flexible Pricing
for Agency Workflows
Flexible Pricing
for Agency Workflows
Test single concept
Full neuroscience report
<12 hour turnaround
Perfect for competitive pitches
5 videos per month
Priority turnaround ( 6-8hrs )
Test multiple concepts per client
Quarterly strategy reviews
Unlimited testing
White-label reports (your branding)
API access for workflow integration
Dedicated account manager
Multi-client support
Pay-per-test
Affordable Testing
Subscribe & Save
1 video analysis
Full report
<12hr delivery
5 videos/month
Priority turnaround
Quarterly reviews
Unlimited testing
API access
Dedicated support
Pay-per-test
Affordable Testing
Subscribe & Save
Test single concept
Full neuroscience report
<12 hour turnaround
Perfect for competitive pitches
5 videos per month
Priority turnaround ( 6-8hrs )
Test multiple concepts per client
Quarterly strategy reviews
Unlimited testing
White-label reports (your branding)
API access for workflow integration
Dedicated account manager
Multi-client support
Pay-per-test
Affordable Testing
Subscribe & Save
Contact
Stop Guessing.
Start Validating.
Stop Guessing.
Start Validating.
Stop Guessing.
Start Validating.
See how your creative performs before you launch.
Request a demo or test your first video.
See how your creative performs before you launch. Request a demo or test your first video.
See how your creative performs before you launch.
Request a demo or test your first video.
FAQs


